Market Price Positioning
Price on evidence — not on feel
Every price move is backed by market evidence & local cost reality — defensible line-by-line and region-by-region.
PriceMonk Evidence
A set of analytical dashboards for small and mid market B2B companies. They bring your competitor prices, commodity indices and your own costs together — and turn them into a price you can defend and approve.
Competitor prices sit in one tool, commodity costs in another, margins in a spreadsheet, positioning in someone’s head. Pulling it together to answer “what should this price be, and can I defend it?” is slow, manual, and different every time.
So decisions get made on partial pictures — and when a customer pushes back on an increase, the evidence isn’t there.
You’ll recognise yourself if you…
Collect data, can’t see it
Already gather competitor and market data — but never in one place.
Must justify changes
Need to defend price moves with evidence, to customers or internally.
Price at scale
Many SKUs across many markets or regions, each with its own dynamics.
Want to stay in control
Need recommendations you can review and approve — not a black box.
Already in the suite
Using PriceMonk or other MonkSuite tools and want the analytical layer on top.
Typical users
Pricing managers, category managers, commercial and finance leaders.
Brings every feed together
Competitor prices, commodity & macro indices, your matched catalogue and clean data, plus your own cost and margin — per product, per market, on one page.
A recommendation with its reasoning
Cost floor, competitor band and median, your positioning, and a recommended price you can trace — line by line.
Every recommendation graded
A confidence score from data coverage, match quality, freshness and source agreement — so weak data shows as Low confidence instead of quietly moving a price.
Moves justified against real costs
Build your own index basket, assign weights, and see how much of a proposed change the market actually justifies — local vs. global.
The dashboards inform the decision — your team still approves it.
Every dashboard is built to your data and your pricing logic.
Every feed refreshes overnight, then a full recompute runs. Nobody opens a spreadsheet.
The morning health view shows how far to trust today’s recommendations, and which market is least justified.
One product end to end: cost floor, competitor band, today’s price against the recommended one, and the evidence behind the move.
Accept, or override with a recorded reason. Below-floor is blocked, below-target routes for sign-off, every decision logged.
Today
With PriceMonk Evidence
Every dashboard is bespoke, but these recur:
Manufacturing · heavy raw-material exposure
Cost-justification dashboard
A weighted basket of the commodity and macro indices that drive a product’s cost, showing how much of a proposed price change is genuinely justified by input-cost movement — line by line, local vs. global.
Industrial · multi-region catalogue
Competitor + market detail view
Competitor price band, your cost/margin floor, and commodity context on a single product page — every recommendation graded by a confidence score, with per-source evidence and an audit trail.
PriceMonk Evidence brings your existing feeds together into decisions you can defend — used standalone, or feeding straight into your PriceMonk workflow.
Annual licence
Use PriceMonk Evidence standalone, or as part of PriceMonk. Licensed annually and priced by the number of dashboards you run, plus an implementation fee for fitting them to your business.
Trust & Security
Built on years of hands-on B2B pricing work, by TopMonks, an EU software studio.
Same philosophy as the rest of PriceMonk: governance, transparency and control without the enterprise overkill — and never a black box.
Each deck walks a whole scenario through the suite, with the numbers.
Price on evidence — not on feel
Every price move is backed by market evidence & local cost reality — defensible line-by-line and region-by-region.
When your costs move, adjust the price — and prove it
A weighted basket of the commodity indices behind your costs sets exactly how much a price should move — component by component, defensible to the customer.
Open a shop with no price history — and know what to stock and what to charge
A new shop has no history of its own, so the evidence has to come from the market: what comparable products sell for, which categories your peers carry that you do not, and where your brand can sit against them.
We have decks for other industries and other pricing problems. Leave your address and we will send what fits.
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How This Fits Into the MonkSuite
Use the tools individually or as a full suite — start at your biggest bottleneck, and the dashboards light up as you connect more feeds.
ScrapeMonk
Collects raw market and competitor data
TidyMonk
Cleans, structures, and prepares data
MatchMonk
Aligns products across sources
PriceMonk Evidence
Turns every feed into a price you can defend
Competitor & web data · commodity indices · clean data · matched catalogue → one decision → governed pricing. Looking for the pricing workflow itself? pricemonk.io →
Tell us how you price today and we’ll show you the dashboard we’d build. No commitment.
Contact usTalk to a human
Anna van der Weerden
Co-CEO
We reply within one business day. No automated follow-ups, no marketing emails.